Two brothers go to hilarious lengths to help sibling find the 'love of his life' without him knowing

Some siblings exist for the sole purpose of annoying their brothers or sisters. Even as adults, the mischievous shenanigans among siblings never fade away and they continue their embarrassing antics on one another with practical jokes. Recently, two brothers named Henry Cooke and Jamie Cooke made the headlines for the next-level stunts they pulled to help their third brother, Chris Cooke, find true love. Starting a "Find Chris Love" campaign on TikTok, Henry and Jamie ventured into several platforms, including digital and traditional advertising, to search for "the one" for their brother.

Henry and Jamie's goal was to find a perfect match for Chris in 30 days. They've been documenting their everyday efforts towards this hilarious campaign which started on June 20, when the brothers shared a video about kick-starting their search. Henry—Chris's twin—said in the "Day 1" video that despite being a really great person, Chris was "particularly unlucky in the love department." So, after consulting their wives, the two brothers came up with the most amusing yet insane ideas to spread the word about Chris' eligibility. But the best part was that Chris had no idea about this!

After creating an elaborate plan, the brothers set up a dating profile for Chris and started a website for their campaign. They also created flyers, signboards and car magnets to spread the word about the campaign—all behind their brother's back. On Day 11, the brothers rented a huge billboard that featured images of Chris and their campaign website (findchrislove.com). "Help us find our brother Chris, true love. Would you date this guy?" the billboard reads. This video garnered huge attention on social media and the brothers even made it to the Good Morning America show this July. The duo described their brother Chris to be an "awesome, smart, funny, charismatic, outgoing and handsome" guy. Also, according to them, Chris was "smart, loyal and a blast to be around." 

The most recent update of the "Find Chris Love" campaign showed that the brothers had garnered the support of a popular Chris to promote their sibling Chris. In the "Day 27" video, the brothers revealed that they had reached out to TV show host Chris Harrison through a website where celebrities could send personalized messages. Who better to promote a bachelor than the host of "The Bachelor" show himself? Yes, Harrison made a video speaking for Chris Cooke, saying, "You see, Chris is a good man. He's in search of the kind of love story that we'd only hoped to tell on the show for so many years. I want to spread the word. Help my good friend Chris find that everlasting love."

While Henry and Jamie's campaign was making the rounds online, Chris eventually found out about their shenanigans. He told the media channel during an interview that his first reaction was "shock and disbelief." When the host asked if he was happy about what the brothers had put out there, Chris replied, "I think they captured me very well." Turns out, the brothers' campaign has worked out pretty well because Chris had already received five or six matches. "I just want somebody who's a good person, who treats me right and I'll treat them right," Chris said.

You can follow Find Chris Love (@findchrislove) on TikTok for more updates on Chris's brothers' campaign.