He recently reached out to his 800,000+ followers on social media to aid a special cause and they responded with great enthusiasm.
While many influencers and content creators are only aimed at making money through their content, few are using their massive following to help give back to society. Alex Peter (@loloverruled), a lawyer who makes humorous TikTok videos on pop culture and advocacy, reached out to his 800,000+ followers to aid a special cause recently. Speaking from the court, as he often does in his videos, he shared his excitement about helping New Yorkers who are currently experiencing homelessness as they battle the harsh weather conditions this winter. Peter introduced his followers to a coat drive initiated by the charitable project "Connie's Closet" and explained how those interested could help.
Peter explained to his fans that he had set up an Amazon wishlist from which people could purchase winter coats which would then be distributed to New Yorkers living on the streets. "Unfortunately, the reality is, in New York City there's a lot of people who are living on the streets and shelters can be dangerous or become full," he explained. "A lot of those people are very young people. Sometimes teenagers." He then assured his viewers, "I can guarantee that these jackets are gonna go to people who really really need them to stay alive." His wishlist had 500 coats and he requested people to comment more as it would boost the post. Finally, he asked his 826k followers on the platform to help out the needy by doing something nice and wished them for the holidays.
Peter's efforts were fruitful as many bought from his wishlist and some people even commented just to boost the post. @sameoldflame wrote, "I always buy a bunch of coats cheap from the goodwill bins to hand out whenever I see people that need them, I’ll absolutely support this too." @jejerfxgoyk commented, "This is great, love to see meaningful change, especially around the holidays!"
In a follow-up video that he posted 10 hours later, Peter expressed gratitude for all his "little goblins" who contributed to the cause. He was glad that people had bought over 175 jackets estimated to be almost $10,000 in total and mentioned, "You literally bought out all the sizes that they had. I updated it with some different jackets that hopefully you can order sooner." He then let the people who contributed to the cause know that the ones in need are going to benefit from this during the cold winters. Taking into consideration people's suggestions from the previous video, he also added some gloves to the wishlist. He appreciated his followers saying, "I know this is what you want and I'm gonna give it to you." Peter actually did the first video on behalf of the woman who represents the coat drive initiative for Connie's closet.
He shared the message he received from her about the overwhelming response to the coat drive. "Alex, I am here with my mouth wide open and tears. This is my first time doing a coat drive for 'Connie's Closet' and the amazing response I have gotten from friends, colleagues and also you. I am so grateful and humbled," she wrote. Peter teased his followers saying, "You made this poor lady cry." People continued to ask for more clothing to be added and also showered their appreciation for Peter. "Yes. Kindness like this is what gives me renewed hope in humanity," wrote @sam_and_graisyn. Another hilarious comment by @shawnstewart01 read, "Our lawyer’s power grows daily. Today it's the coats, tomorrow the presidency!"