The makeup artist who creates hyperrealistic impressions of celebrity faces served up a fierce comeback.

Remember when the Internet used to be a kind place? Yeah, neither do we. However, of late, it seems like more and more people are using comment boxes to let off steam — and content creators bear the brunt of it more than most. When Tasha Caroline (@tasha_caroline_) came across one such comment, she did not let it slide. The makeup artist who posts SFX makeup of celebrities decided to use her skills to clap back at her hater, and the internet is loving it. Sharing the video on her page, the story has garnered more than 800k likes since January 9.
Caroline uses her own face as a canvas to create hyperrealistic makeup effects resembling various celebrities. While Caroline has a great number of followers who express appreciation for her work, some users take her online career as a free pass to humiliate her. Although one could easily scroll past a post if they dislike it, some users like to leave spiteful comments instead. One day, Caroline came across a string of harsh words: "This is the worst I've ever seen. You don't even look close. More like a disheveled drag queen." Unlike most, she did not let it slide and gave it back to the user in the most petty way possible.

Highlighting the comment in a video, Caroline begins applying makeup, leaving viewers wondering about who exactly she's trying to replicate. Unable to recognize her by the end, Caroline finally tells viewers that she was recreating the look of the woman who left her the mean comment. Revealing her awkward-looking profile photo, Tasha showcases the spitting image she created of the woman. A 2024 study published by PELNUS analyzed the impact hateful comments can have on one's self-confidence. The study surveyed social media users and conducted in-depth interviews to examine the impact, and found that there was a major effect on one's self-confidence when exposed to more hateful comments. "Unlike constructive criticism or differences in opinion, hate comments are intended to demean and hurt the recipient," the paper reads. It is the "anonymity and perceived distance provided by online interactions" that help these trolls behave the way they do — something they wouldn't consider doing in public.


The study also advocates for the mitigation of cyberbullying by introducing anti-harassment measures on social media platforms. By choosing to call out the online user, Tasha was able to shut her hater down immediately. Soon after her post gained more traction, many users couldn't help but react to the hilarious jab. @the_wigs_and_makeup_manager wrote, "I've said it before, and I'll say it again: being called a Drag Queen is the highest compliment. Dishevelled or otherwise." @jonaweinhofen commented, "Holy sh*t this is the shadiest shade I've ever witnessed." @lioness wrote, "May be the greatest clapback."
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