The restaurant's famous tradition of putting up witty messages on its iconic marquee sign is incredibly popular both offline and online.
The legendary Texas restaurant, El Arroyo—which describes itself as "the Last Queso Stop Before a Bunch of Yoga Studios" on its website—has been serving up great Tex-Mex food "with a side of laughs" every day for over 25 years. Although the restaurant's famous tradition of putting up witty messages on their iconic marquee sign began in the early '80s as a mere hobby, it has since become incredibly popular both offline and online. So much so that people all over the world now submit one-liners to the establishment in the hopes of making it onto the sign.
As we previously reported, according to Laura Schulte, the brand partnerships and social media manager at El Arroyo, the marquee was "first put out by the street in front of the restaurant by our original owner over 25 years ago to promote restaurant specials and write funny quotes." She added that since they receive countless message submissions from fans every day, the staff picks what to put up in terms of "what makes us laugh and is most applicable to current events." The most popular signs, as per Schulte, are usually the ones that are "relatable and funny to large groups of people. We've seen a lot of success with our signs about past elections, and current events such as commentary on the pandemic."
Here are 25 of the best signs that El Arroyo has served up in recent months: